Streaming outlets are discovering that after 70 years in business, the old, tired, decrepit broadcast networks may have figured some things out.
And it all grows out of streamers freaking over “churn.”
“Churn” is what smart streaming consumers do. After gobbling up everything they wish to see on one streaming service, they cancel that service and subscribe to another. Over the course of a year, and for the cost of just one subscription, those smart consumers see everything they want to see on all the streaming outlets.
What makes this possible is that streaming services currently drop an entire season of TV at one time and then leave that season on the streaming site, so subscribers can watch the full season whenever they want.
The issues are obvious. Instead of watching a ten-episode show over two-and-a-half months, subscribers watch it over the weekend. If the show…