People are thinking twice before opening that ride-share app on their smartphones.
The practice isn’t going anywhere, but the slow pace at which ride volumes have recovered from their pandemic depths is the latest sign the industry might not become as pervasive as once hoped. As dreams of world domination fade and investors watch the bottom line, the cost of that ride might be pushing some potential customers to more economical forms of transportation.
Lately, market leader
Technologies has moved beyond the service that made its name a verb. According to its 2022 investor day deck, Uber is in 72 countries. It added Eats to deliver food, and then expanded that to include convenience, alcohol, diapers and much more. It is now adding taxi partnerships and travel, among…