ViacomCBS Is Changing Its Name. More Subscribers Joined, but at a Cost.

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ViacomCBS

reported a very solid quarter of streaming-subscriber gains on Tuesday, but that growth didn’t come cheaply.

The company ramped up spending on content and marketing for its Paramount+ and other services, depressing profits in the fourth quarter. Legacy TV and advertising businesses plugged along, and won’t be raising any eyebrows, but there remains plenty…