Speaking to Travis Kalanick on an airport tarmac, with fine views of the private jets owned by Silicon Valley success stories, Bill Gurley likens himself to Phil Jackson, the Chicago Bulls coach who led the team to six NBA championships around his temperamental star, Michael Jordan. Bill tells Travis that Jackson built a system around Jordan, and as the guard became a superstar, “he needed Phil’s voice less.” The analogy is a great one, only not the way Bill frames it. The title of Sam…