President Joe Biden’s reelection campaign said Monday it will spend $50 million through the end of June on a new ad campaign that directly targets Donald Trump’s suitability for office.
At the same time it will work to elevate Biden onto the untainted moral high ground.
The advertising splash comes a full four and a half months before voting in the 2024 election but Biden’s campaign says it wants to more clearly define the choice between the two candidates, AP reports.
A central part of Biden’s campaign strategy is highlighting Trump’s far-reaching policy proposals for a second term, the outlet reports, with a featured ad that throws a spotlight onto Trump’s recent conviction. The AP report continues:
The new ad campaign includes more than $1 million geared toward media reaching Black, Hispanic and Asian American voters, and an ad highlighting Trump’s…
