(Bloomberg) — Twitter Inc. owner Elon Musk said the social media company will change its logo soon, getting rid of the blue bird that’s long been its signature.
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“If a good enough X logo is posted tonight, we’ll make go live worldwide tomorrow,” Musk tweeted late Saturday. Roughly six months after he acquired Twitter for $44 billion, he merged the company into an entity called X Corp.
“Soon we shall bid adieu to the twitter brand and, gradually, all the birds,” Musk wrote in another post.
Twitter still has a brand toolkit page on its website calling the light-blue bird its “most recognizable asset.” While that page says the company is protective of its logo and offers guidelines on how to use it, Musk apparently isn’t a fan.
“It should have been done a long time ago,” he said during a brief Twitter Spaces appearance, referring to changing the…
