Kid Cudi has teamed up with Japanese DJ and streetwear icon Nigo for a new single, “Want It Bad.” The joint track, which comes off Nigo’s forthcoming album I Know Nigo, is Kid Cudi’s first release of 2022.
The vibe-heavy song sees Cudi reflecting on his success living out long-held dreams. On the track’s hook, he croons, “I want it bad/I’m finally on the up and up/Cannot stop, can’t have enough/I want it bad.”
I Know Nigo, which finds Pharrell joining forces with Nigo as executive producer, is set for release on March 25 via Victor Victor Worldwide/Republic Records. The DJ — who is best known for founding the streetwear brand A Bathing Ape and currently serves as creative director for Kenzo — previously shared the single “Arya,” featuring A$AP Rocky. Pharrell and Nigo’s friendship and collaborative efforts go back nearly two decades, when the Neptunes…
