The Disney Grooming Syndicate has lost the top spot in total television viewing to YouTube.
“YouTube has pulled ahead of Disney in Nielsen’s Media Distributor Gauge for February, with a 2% increase to a record 11.6% share of time spent watching TV during the month,” reports The Wrap.
“The milestone marks the Alphabet-owned video platform’s best share of TV to date and the second time it topped Nielsen’s list since its launch in November 2023,” the report adds.
YouTube commanded 11.5 percent of TV time. Disney was second with 10 percent. Fox, Netflix, and Paramount rounded out the top five with 8.3 percent, 8.2 percent, and 8.2 percent, respectively.
NBCUniversal is in a close sixth place with 8.1 percent. But then comes the drop-off…
Warner Bros. Discovery, 6.1 percent; Amazon Prime, 3.5 percent; the Roku Channel, 2.1 percent…
Keep in mind, this is about…
