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Celine Dion’s Paris Olympics opening ceremony performance was a boon for her music on Spotify, the audio streaming giant’s CEO said Tuesday.
Spotify’s Daniel Ek said on X there was a “surge in streams of @celinedion’s music overall” on the platform in the wake of the French Canadian singer taking the stage Friday during the highly watched event.
Her music experienced a 35% increase in streams globally, according to Ek. In the Olympic host country of France, her streams rose a whopping 65%.
Celine Dion performs on the Eiffel Tower during the opening ceremony of the Olympic Games on July 26, 2024, in Paris. (Screengrab by IOC via Getty Images)
Before her Olympic appearance, the singer had not performed in about four years due to pandemic disruptions and later her bout with stiff person syndrome, according to The Associated Press.
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