BBC Three Returns as Broadcast Channel With Renewed Focus on Youth

BBC Three returns as a broadcast channel on Feb. 1 with a renewed focus on youth.

“BBC Three was always focused on that under-35 demographic historically, and so that’s definitely a core part of our DNA,” says BBC Three controller Fiona Campbell. “The new iteration of where we’re at creatively – we’re focusing on 25s and under. That’s our creative sweet spot because it’s a very specific stage of life.”

Campbell, speaking at a media round table, added that the commissions for the channel are from across U.K. regions. They include “Conversations With Friends,” another coming-of-age Sally Rooney adaptation after the success of “Normal People”; “Hungry For It,” a food competition format featuring Big Zuu, Stacey Dooley and Kayla Greer; “The Drop,” a streetwear competition with Clara Amfo and Miguel; and vehicle based show “Gassed Up”…

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