While studios continue to make spin-off, sequels, prequels, reboots, and remakes of superhero movies no one asked for — each seemingly more woke than the last, see here, here, and here — Americans’ enthusiasm for men and women in capes is waning, a Morning Consult survey found.
The poll data shows that “enjoyment of the seemingly never-ending stream of superhero content continues to drop among U.S. adults — and among even self-identified Marvel fans,” the report states. Between November 2021 and July 2022 the share of adults who say they enjoy superhero movies plunged five percentage points, from 64 percent to 59 percent.
At the same time, the number of adults who do not enjoy superhero movies increased 5 points, 36 percent to 41 percent. That number has increased 9 points since the survey was conducted in 2018.
