This Political Startup Wants to Help Progressives Win … With AI-Generated Ads

I confess to Hutchinson that if I were a politician, I would be scared to use BattlegroundAI. Generative AI tools are known to “hallucinate,” a polite way of saying that they sometimes make things up out of whole cloth. (They bullshit, to use academic parlance.) I ask how she’s ensuring that the political content BattlegroundAI generates is accurate.

“Nothing is automated,” she replies. Hutchinson notes that BattlegroundAI’s copy is a starting-off point, and that humans from campaigns are meant to review and approve it before it goes out. “You might not have a lot of time, or a huge team, but you’re definitely reviewing it.”

Of course, there’s a rising movement opposing how AI companies train their products on art, writing, and other creative work without asking for permission. I ask Hutchinson what she’d say to people who might…