At first glance, Roku (NASDAQ: ROKU) looks like a stock to avoid. Shares are trading down 87% from their 2021 peak, for instance, and still within sight of their early 2023 low. The company also remains unprofitable. Never even mind the fact that the streaming industry’s growth that Roku was built on appears to be at an end.
However, there are two important pieces of investing advice to remember here. First, there’s often more to the story than what you see on the surface. Second, stocks eventually reflect the underlying company’s likely future rather than its past.
When you embrace both of those concepts, Roku stock suddenly looks like a compelling addition to risk-tolerant investors’ growth portfolios.
What exactly is Roku anyway?
On the off-chance you’re reading this and aren’t familiar with it, Roku makes and licenses devices that “stream” digital video from services like Netflix or…