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Bumble ads perceived as mocking celibacy received significant criticism – and now the company is pulling the plug on them.
The dating app said late Monday that it would get rid of controversial ads it had included in a global marketing campaign for Bumble’s recent revamp, saying it had “made a mistake.”
Social media users have been slamming Bumble billboard ads that said “a vow of celibacy is not the answer.”
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The Bumble dating app logo is seen in this photo illustration on Aug. 22, 2023 in Warsaw, Poland. ( Jaap Arriens/NurPhoto via Getty Images / Getty Images)
“For years, Bumble has passionately stood up for women and marginalized communities, and their right to fully exercise personal choice,” the company said in a statement posted to Instagram. “We didn’t live up…
