American families struggling with high food prices due to inflation should eat cereal for dinner in order to save money, Kellogg’s CEO Gary Pilnick, who has an estimated net worth of $15.7 million, said.
It’s no secret that American families are suffering due to inflation under the Biden administration.
Kellogg’s CEO Gary Pilnick, a multi-millionaire, views the issue as a great opportunity to market his company’s brand, suggesting that cash-strapped families eat “cereal for dinner.”
“The cereal category has always been quite affordable, and it tends to be a great destination when consumers are under pressure,” Pilnick told CNBC in a recent interview.
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Pilnick went on to suggest that the fact that consumers are currently under financial pressure is a good marketing opportunity for Kellogg’s.
“Some of the things that we’re doing is,…
