Noriega and Moran agree: To create a profitable account, it helps to sustain engagement in order to capitalize on your videos. According to both of them, the keys to consistently making money from TikTok can be simplified into three essential elements: create an online persona, manage your account, and consistently create content.
Since passion projects are the most successful, finding your niche can open the door to going viral. To start, pinpoint what you are interested in creating and find your unique take on your topic of choice, identifying what differentiates you from like-minded creators. In my case, combining Baby Yoda with beauty products and applications led me to fans within my niche. Understanding who is consuming your videos makes virality natural, as pleasing your audience increases your popularity and your revenue.
Managing an online persona requires consistency,…
