Rooster Teeth Hires Amazon Studios’ Adam Bersin to Head Marketing

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Rooster Teeth recruited Adam Bersin to lead marketing for WarnerMedia’s fandom-focused entertainment division.

Bersin most recently served as Amazon Studios’ global creative marketing lead for sci-fi, fantasy, superhero and adult animated content. While at Amazon, he headed up marketing for “The Boys,” one of Prime Video’s biggest franchises.

Before joining Amazon Studios in September 2017, Bersin was marketing director for FX, where he launched campaigns for “American Horror Story,” “Sons of Anarchy,” “It’s Always Sunny in Philadelphia,” “Fargo” and other shows. He also helped launched FXX as well as the network’s FX Now App.

At Rooster Teeth, Bersin reports to general manager Jordan Levin. In the position, Bersin is tasked with enhancing the scope and scale of all marketing initiatives for the community-centered entertainment brand.

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