British telecom major BT Group revealed that on Thursday that it has “entered exclusive discussions with Discovery, Inc. on a deal to create a new sport and entertainment offering for customers in the U.K.”
The new business would be a 50/50 joint venture, bringing together BT Sport with Eurosport U.K. “The new combined business would remain committed to retaining BT Sport’s existing major sports broadcast rights while BT Sport customers would get access to Discovery’s sport and entertainment content, including the Discovery Plus app,” said a statement from the BT Group.
BT Sport holds exclusive live U.K. and Ireland TV rights to 52 Premier League matches per season, the UEFA Champions League, UEFA Europa League, UFC, National League, Ligue 1, Serie A, the European Rugby Challenge Cup, the Premiership Rugby Cup, MotoGP, the FIH Hockey World League and WWE. They are…